Social Media Marketing And Word Of Mouth Marketing Are Now The Same
Reading several articles all based on the same survey made me realize that many people still don't get it... they don't get the fact that Social Media Marketing and Word of Mouth Marketing are now the...
View ArticleThe Single Biggest Worry For Advertisers And Marketers
No, this will NOT be another post about Google+ - not there's anything wrong with that, and no it's not about the national debt and the possible impact it will have on the American economy. To me the...
View ArticleHow ADD And ADHD Affects Marketing
The number of people being treated for ADD (Attention Deficit Disorder) and ADHD (Attention Deficit Hyperactivity Disorder) continues to rise, and with the proliferation of iPads, iPhones, Tablets that...
View ArticleIs Kraft Changing The Face Of Marketing?
Kraft has been in the news quite a bit over the past week or so following their decision to split the company into separate entities and for a new approach to marketing they are undertaking in Europe...
View ArticleThe Ongoing Love Affair With Our Mobile Phones
The results from a very intriguingly-worded survey conducted by TeleNav reveal some very telling facts about Americans and what we're willing to give up if forced to make a choice between our cell...
View ArticleAdvertisers Continue To Boldy Go Where No One Has Gone Before
Advertisers and marketers continue to push the envelope by finding more and more otherwise banal places for their ads and marketing messages. read more
View ArticleWhy Twitter Matters To Marketers Now More Than Ever
A recent report on Twitter users and a recent development re: Twitter's functionality should make every marketer sit up and take notice of Twitter, if they haven't already that is.read more
View ArticleWhy Marketers Need To Pay Attention To Online Reviews
A new study shows that 80% of online customers change their mind about making a purchase after reading negative online reviews. read more
View ArticleWhen It Comes To Brands, Consumers Use Social Media For This More Than...
People use social media for a wide variety of reasons - catch up with old friends, make new connections and so on. But when it comes what they use social media for regarding a given brand or product or...
View ArticleWhat The Facebook Mobile Changes Mean To Marketers And Advertisers
Head of mobile products at Facebook Erick Tseng said just a few weeks ago that Facebook will "become a mobile company." And based on recent announcements it appears that's precisely where they're...
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